• framesets
  • Bars/stem
  • groupsets
  • wheels
  • tyres
  • seatposts
  • saddles
  • Bike Fit

Bike Builder

Use this interactive configurator to design your dream bike; swap components, change colours, the choice is yours.

Submit once you've completed and we'll finalise specification, confirm lead time and answer any questions you have.


Choose a frame to start building your bike

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Specialized S-Works Tarmac SL7 Disc
NEW - Trek Domane SLR 2022
NEW - Trek Domane SL 2022
NEW - Trek Émonda SLR 2022
NEW - Trek Émonda SL Disc 2022
Colnago C68 Disc
Wilier Filante SLR
Wilier 0 SLR
Wilier Jena
3T Exploro RaceMax
Specialized S-Works Tarmac Disc
Parlee RZ7
Parlee Z-Zero
Parlee Z-Zero XD
Parlee Chebacco LE
Moots Routt 45 (Signature Series)
Moots Routt RSL (Signature - Stanley)
Moots Vamoots RSL
Not Required
ENVE Road Short/Shallow
3T Superergo Pro
Parlee Carbon
ENVE Gravel
Specialized S-Works Aerofly II
Specialized S-Works Hover Carbon
Specialized S-Works Short & Shallow
Not Required
Shimano Dura-Ace Di2 R9200 Disc
Shimano Dura-Ace Di2 R9200 Disc with Power Meter
Shimano Ultegra Di2 R8100 Disc
Shimano Ultegra Di2 R8100 Disc with Power Meter
SRAM Force eTAP AXS Wide
SRAM Red eTAP AXS (2x)
SRAM Red eTAP AXS (1x)
SRAM Force eTAP AXS (2x)
SRAM Force eTAP AXS (1x)
Shimano Dura-Ace Di2 9150 Disc
Shimano Dura-Ace Di2 9150 Disc with S-Works Power Cranks
Shimano Dura-Ace Di2 9150 Disc with CeramicSpeed OSPW
Shimano Ultegra Disc Di2
Shimano Ultegra Disc Mechanical
Campagnolo Super Record 12 Disc
Campagnolo Super Record 12 EPS Disc
SRAM Force 1x Disc
SRAM Force 1x Disc with 3T Torno Crank
Not Required
Bontrager Aeolus RSL 37 TLR
Bontrager Aeolus Pro 37 TLR
Bontrager Aeolus Elite 35 TLR
Bontrager Aeolus Elite 50 TLR
Roval Rapide CLX
Roval Alpinist CLX
Roval Terra CLX
Roval Terra CLX EVO
Zipp 202 NSW Disc
Zipp 303S
Zipp 303 Firecrest Disc
Zipp 404 NSW Disc
Zipp 454 NSW Disc
Zipp 808 NSW Disc
Zipp 858 NSW Disc
Zipp 808 / Super 9
ENVE SES 4.5 AR Disc
ENVE G23 Gravel Wheelset
ENVE G27 (650B)
Lightweight Meilenstein 24E
Lightweight Meilenstein Obermayer
Lightweight Gipfelsturm
Roval 321/CLX 64 Disc
Campagnolo Bora One 35 Disc
Campagnolo Bora One 35 Disc
Campagnolo Bora Ultra 35
Campagnolo Bora One 50 Disc
Campagnolo Bora One 50 Disc
Campagnolo Bora Ultra 50
Campagnolo Bora WTO 33
Campagnolo Bora WTO 45
Campagnolo Bora WTO 60
Bontrager Aeolus Pro 3V TLR
Bontrager Aeolus XXX 4 TLR
Bontrager Aeolus XXX 6 TLR
Mavic Allroad Pro
Not Required
Specialized S-Works Turbo Cotton
Specialized Pathfinder Pro (Gravel/Adventure)
Bontrager R3 Hard-Case Lite
Bontrager R4 320 Handmade
Continental GP 5000 TL
Continental Grand Prix 4 Season
Schwalbe Pro One
Vittoria Corsa G2.0 TLR
Vittoria Corsa Control
Panaracer GravelKing SK Plus (Gravel/Adventure)
Panaracer GravelKing SK Colour Edition (Gravel/Adventure)
Schwalbe G-One Allround (Gravel/Adventure)
Schwalbe Nobby Nic (650b)
Continental Terra Trail (Gravel/Adventure)
Mavic Yksion Elite Allroad (Gravel/Adventure)
Pirelli Cinturato Velo TLR
Pirelli P-ZERO Velo
Bontrager GR1 Team Issue (Gravel/Adventure)
Not Required
ENVE Road Carbon Seatpost
Thomson Elite Seatpost
Deda Elementi Superzero
Parlee Carbon Seatpost
Moots Titanium Seatpost (Inline)
Not Required
Specialized S-Works Romin EVO With Mirror
Bontrager Montrose Pro
Bontrager Aeolus Pro
Bontrager Ajna Pro Carbon
Bontrager Carbon XXX
Fizik Arione R1 Open
Fizik Aliante R1 Open
Fizik Antares R1 Open
S-Works Power With Mirror
S-Works Toupe Carbon
S-Works Power
Women's S-Works Power with MIMIC
S-Works Phenom
S-Works Romin EVO
Selle Italia SLR Kit Carbonio
Selle Italia Flite Kit Carbonio
Selle San Marco Aspide Superleggera
Selle San Marco Mantra Superleggera

we make buying a custom build simple

We recognise that building your dream bike can be a significant investment. We have over a decade of experiance building custom specification bikes for clients all over the world, and our bike buying process is streamlined to make the process both easy and enjoyable.

The process

Once you've created your build online, hit the contact us button to submit to our sales team.

We'll then be in touch to ask for your bike fit data. If you don't have previous bike fit data that is no problem - we can use your current bike setup, or schedule a new bike fit and consulation session at our Gresham Street store.

Once your quote is finalised and we've confirmed lead time, if you're ready to proceed we kindly ask for a deposit to confirm the order. Any bike fit cost is credited against the purchase (the bike fit works out free!). We can also accept cycle to work vouchers.

Our hard-working and skilled procurement and workshop team will assemble your new bike to your exact specificiation, and ensure your measurements are pre-set. We'll keep you updated throughout the process so you can follow your new bike's journey.

Once the bike is finished, you can collect from our store including free handover bike fit, or if you're not local we can deliver to your new bike to your home, fully assembled with your fit data pre-set, ready to ride (via Forklift bike, £120 flat UK fee).


If you have any questions regarding brands, specification, bike fit, our process or anything else at all, please get in touch and our sales team and we'll respond quickly.


Your Build in Detail

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