above: Barry grabbed this shot of the "Refliptive" paint
scheme shimmering in the sun - this is gonna be big!
It's no secret, we're big fans of Trek's Project One scheme, and
we sell a lot of these awesome custom bikes. So a fresh range of
custom colour schemes is something we had to check out, and Barry
has been admiring them in person.
Project One allows you to customise your new Trek to your exact
specifications, everything from wheelset and gruppo to the colour
of the bar tape. And of course we include a full Bespoke bike fit,
so not just the frame but all the contact points will be the
perfect size for you. All the benefits of Trek's massive R&D
budget, tech expertise and purchasing power, with the unique
qualities of a custom build.
These ICON paint schemes are exclusive to the new Madone SLR,
and we think they're going to be huge. See the full range, and an
intro video that really shows off that 'shimmer', below...
ICON is available to order now from Bespoke Cycling - give us a shout!