The CAMS-Tifosi women's cycling team has officially launched at
an exclusive event in London ahead of an exciting and race-packed
The CAMS-Tifosi team was recently confirmed as having attained UCI
Women's Continental Team status for the 2020 racing season.
The official launch - held at exclusive London cycle store Bespoke
Cycling - saw not only the unveiling of the new 2020 team riding
kit, but also the first viewing of the all-new Tifosi bikes the
team will race on at UK and European events.
The launch event was hosted by CAMS Brand Ambassador and Executive
Team Manager, Tony Doyle MBE, alongside the voice of cycle racing
Carlton Kirby and ex-racer and TV presenter Rebecca Charlton.
CAMS is part of Direct Accident Management, one of the UK's leading
accident management companies. CAMS and the wider group have been
helping people who have been involved in car, motorcycle or cycling
accidents since the company was founded in 1996. Since then they
have assisted thousands of clients by getting them back on the
This new, three-year sponsorship deal has been specifically
tailored to enable the team to enjoy long-term stability and focus
on rider development.
The UCI Women's Continental Team status elevates the CAMS-Tifosi
team into an exclusive group of just 40 women's teams from around
the world; and in 2020, just two of those are from the UK.
Valentina Slater, CAMS Operations Director, said: "This is an
exciting year for CAMS as we look forward to seeing the development
of the team. We have put in place a three-year deal to sponsor the
team which allows for long-term development of both riders and
CAMS-Tifosi Team Principal Simon Howes said: "This is a new team
sponsorship set-up for 2020 and we're all really excited about the
season ahead. This is an all-British rider team and we have a great
platform to build from. The stability we have thanks to a
three-year sponsorship deal enables us to focus on rider results
and team progression."